Influencers – How Trends and Creativity Become Contagious

This is a really good documentary after trends and creativity. I still think back to how many trends such as wearing white t’s became the thing. Then it quickly died then wearing Nike air force ones was the thing now not so much anymore. But me personally I tend to not follow trends at all.  I’m influenced by many many different things not just regarding to design. I feel that helps me to not limit my view of the world and design.

Why No one is reading your signage

Emerge,Signage

 

These are two pictures of horrible signage I found around town. If you look at the first one the overall concept does not seem as if it was clearly thought out. Also the Blue background drowns out the name. Just think of how fast some people drive nowadays and the short amount of time you have to actually read a name. Mostly I feel they over did it with the butterflies on the signage.

The second sign is just utterly horrible. I believe its for an insurance company but don’t quote me on that. First lets start with the typography whatever they are trying to do is way too much. Plus the gradient in the background makes the type more illegible then it already is. The font looks like something you’d find on dafont.com. But these two pictures are just prime examples of how important signage is.

Some tips for good signage

1. Make sure you have clean and legible typography

2. The message has to be short and to the point just like a billboard

3. Have the sign where it will be seen

4.  Choose colors that will be noticeable

 

 

Inspirational Quotes on Design

Design is a plan for arranging elements in such a way as best to accomplish a particular purpose.

— Charles Eames

A designer is a planner with an aesthetic sense.

— Bruno Munari

Design is intelligence made visible.

– Don Newgren

Great things are not done by impulse, but a series of small things brought together.

– Vincent Van Gogh

The life of a designer is a life of fight. Fight against the ugliness. Just like a doctor fights against disease. For us, the visual disease is what we have around, and what we try to do is cure it somehow with design.

– Massimo Vignelli

Simplicity is not the goal. It is the by-product of a good idea and modest expectations

– Paul Rand

Advertising doesn¹t create a product advantage. It can only convey it

– William Bernbach

Perfect typography is certainly the most elusive of all arts. Sculpture in stone alone comes near it in obstinacy.

– Jan Tschichold

People think that design is styling. Design is not style. It’s not about giving shape to the shell and not giving a damn about the guts. Good design is a renaissance attitude that combines technology, cognitive science, human need, and beauty to produce something that the world didn’t know it was missing.

Paola Antonelli

It’s really hard to design products by focus groups. A lot of times, people don’t know what they want until you show it to them.

Steve Jobs

Being a famous designer is like being a famous dentist.

– Noreen Morioka

How Luxury Advertisements focus on the product

I’m pretty sure you all have seen at least one upscale advertisement. One thing I have always noticed is that they tend to focus on the product and the experience more then anything. Also the advertisements are simple and understandable.

The advertisement above shows a simple and luxurious feel symbolize an elegant feel. The surrounding colors blend and match well with her outfit. If you notice the background brick wall and what looks like a cement pillar. So those elements including the jacket instantly remind me of new york. Check out some more luxury advertisements Here