Hermods Huskies

sketches

This was a project I had done for an athletics depart of a high school. The initial vision was to have a powerful, strong and rebellious logo that can be used on a variety of mediums.

Screen Shot 2015-01-02 at 4.00.50 PM

 

Going with a modern and simplified version of a husky allows the logo to be recognizable instantly. Also I wanted to go with an inviting logo that can be used on many different types of elements.

 

huskies

Here is the application across stationary materials to have a visual idea about how it will look before it will be printed.

Jacobs Garage

This was a self initiated project of a re-branding of a family own mechanic shop. I thought to myself what are some ways that I could keep the family aspect of the branding and modernize the branding a bit. The things I took into consideration were from the research I did how the logos for auto mechanics are very easy and straight to the point.

I chose to go for an oil drop since oil is one of the major things a car needs to be able to run. Therefore its the lifeblood of the car.

 

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The main logo for Jacobs Garage 

 

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I chose to show the logo in two variations to show the depth of how the oil drop is able to work being positioned in either location.

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For the uniform shirts I decided to go with the color grey because using a lighter color seemed to be a more comfortable fit. Also it would be a shirt for more than just the mechanics to wear.

 

Santa Cruz Skateboard company

 

Santacruzlogo

For this project it was self initiated project. I decided to use a custom logo type for branding. Therefore I felt with the creativeness and freedom that skateboarding has it was a strong approach to take.

Goals: To use a hand lettered logotype that can be used on multiple applications.

Solution: Use of a well structured/free flowing typeface that embodies the creativity and freedom of skateboarding.
 

santacruz

 

santacruzboardSantacruzskateboard santacruz-tshirtfinal T-Shirt Santacruzfinal

Update on my Daily logo design

So far with my daily logo design I have not missed a day. I am very very thankful that I have not missed on yet. At times I felt like giving up to be honest. The beginning at first was pretty hard.

Then I started to gain traction. You know for example when you are running and you feel as if your a machine. There is nothing that can break your mental and physical focus and you just keep going. Another thing I learned is that I produce better results when I do the logo in the morning.

I have been focusing on local restaurants and businesses. A vast majority of them are pretty bad. More so a lot could use a lot of refinement. I was at first a little surprised at the response I was getting. The responses were from the actual companies. But even though I was getting responses I made sure to not let it go to my head.

And now here is the recent logos I’ve done.

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