Santa Cruz Skateboard company

 

Santacruzlogo

For this project it was self initiated project. I decided to use a custom logo type for branding. Therefore I felt with the creativeness and freedom that skateboarding has it was a strong approach to take.

Goals: To use a hand lettered logotype that can be used on multiple applications.

Solution: Use of a well structured/free flowing typeface that embodies the creativity and freedom of skateboarding.
 

santacruz

 

santacruzboardSantacruzskateboard santacruz-tshirtfinal T-Shirt Santacruzfinal

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Now Chapter Music

For this project was to redesign a logo for a music company. The overall look and feel was to have something more contemporary and up to date with the times. Also a mark that would be useful in many different genres of music.
 
 

Goals: create branding for a music company that captures the different types of music that can be produced from a music company.

Solution: Using a clean Sans Serif typeface combined with a well known illustration of a natural occurence from nature

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