Graphic Designer & Calligrapher
The branding for the Virgin group is one that I always enjoy seeing. I feel that since Richard Branson is the brand of Virgin and in that way he symbolizes fun and down to earth and a cool person to sit and have chat with. Perfect symbol of how to create a great brand just as how Apple has Steve Jobs and Steve Wozniak as the people who symbolize what apple represents.
This Commercial to me just sucks overall. I do not understand what is the point of having people dancing around with a thin tablet that you can connect and disconnect a thin keyboard to? To me this clearly redefines the quote that Steve Jobs had said about microsoft “I don’t think anything will change at Microsoft as long as Ballmer is running it.”
This Clearly explains a lot about Ballmer to me at least.
All I can say after watching this is I will make sure to remain as passionate and energetic about design as much George Lois is about Advertising.
This is a very clever commercial I came across about bullying. The way that we as a society no matter where we live tend to judge people and pick on them if just one little thing is different.
Only if there were commercials like this that ran on all children television networks.
To many graffiti may seem as just a destructive thing to property and whatever else is written on by them. But the main thing that I noticed awhile ago was that graffiti writers get much more notoriety and exposure then many advertisements.
Many graffiti writers ultimate goal is to basically have their work seen. If you look in the picture above you can see the white trucks have some of the same names and letters on them. Meaning that as these trucks go out and around various New York cities they will be seen by a large amount of people.
So when the next time your out around your town and you see graffiti just think of placement and location and also how many people will be able to see their work.
Brilliant video whoever makes these does a great job. I do agree that will watch a video on my computer before turning on the TV. Also I still see videos and ads that look like they should be made for newspapers and etc scattered online.
A great talk about his work. I also will never forget when he talks about how students I believe ask him how to get a job in advertising and he said start your own agency because your young and that will allow you to have a great advantage.
I really wonder how much old spice is paying Terry Crews for these advertisements. But whoever decided to have him did a great job. I just thought back to when I was younger and I used to use old spice deodorant. Even though that’s just a random fact about me.
Do you think Old Spice using terry crews was a good idea?
These are two pictures of horrible signage I found around town. If you look at the first one the overall concept does not seem as if it was clearly thought out. Also the Blue background drowns out the name. Just think of how fast some people drive nowadays and the short amount of time you have to actually read a name. Mostly I feel they over did it with the butterflies on the signage.
The second sign is just utterly horrible. I believe its for an insurance company but don’t quote me on that. First lets start with the typography whatever they are trying to do is way too much. Plus the gradient in the background makes the type more illegible then it already is. The font looks like something you’d find on dafont.com. But these two pictures are just prime examples of how important signage is.
Some tips for good signage
1. Make sure you have clean and legible typography
2. The message has to be short and to the point just like a billboard
3. Have the sign where it will be seen
4. Choose colors that will be noticeable
I’m pretty sure you all have seen at least one upscale advertisement. One thing I have always noticed is that they tend to focus on the product and the experience more then anything. Also the advertisements are simple and understandable.
The advertisement above shows a simple and luxurious feel symbolize an elegant feel. The surrounding colors blend and match well with her outfit. If you notice the background brick wall and what looks like a cement pillar. So those elements including the jacket instantly remind me of new york. Check out some more luxury advertisements Here
jostendooley.com 