I love the way this is edited and It definitely makes you want to watch it again and again. It made me think of this video
When I first watched this commercial I was blown away. If you grew up in the 90’s you can relate easily to what they talked about in this commercial. The story they told made it even more relate-able. Because I for one grew up using Internet explorer and before that it was netscape navigator. But I’ll stick with using firefox
Marketing is no longer about the stuff that you make, but about the stories you tell. – Seth Godin
Listening to this is so catchy. I laughed at the second top comment on this video.
Do you think this would work as a commercial nowadays being that this is from the 90s?
An interesting way to go about judging the effectiveness of an ad. I wonder what are some other techniques agencies’ use.
I had no idea there was a debate about the obama logo looking similar to the pepsi logo. But overall I like the obama logo a lot better. The older pepsi logos are what I like more so then the current one.
I can see why this commercial won some many awards even if its from 2007 (thats when it was uploaded to youtube). The message is so strong and easily understood.
I’ll be the first to admit that I actually had a lot of respect for Donald. Learning about how he went from being bankrupt multiple times and etc until I found out that he inherited his money, but that’s a different topic.
Lately I have noticed how much Donald Trump has been ruining his own brand. For instance his rant on twitter is going to now make the whole world look at him even more different then they already do. The video he made asking the president to release his college records or something like that was just pathetic. Plus you can go to trumps youtube channel and you’ll see how much people like his videos from the ratings.
Being that you as an individual are a symbol of your brand lying to the people on national TV does not help your brand. For example Richard Branson is on CEO that I have a lot of respect for on how he and his team have created the virgin brand to be what it is today.
If You want to Ruin your Brand Like Donald Trump Follow this list
- Lie to the public
- Stir up controversy just to remain in the Public eye
- Let your ego get in the way
What are something that you have seen someone do to devalue a brand?
This is such a great Australian advertisment I would love to see more commercials like this in the U.S. The frogs remind me of the frogs that were used in the Budweiser commercial.
Let me know what type of articles you’d like me to write about for future posts.
One of the best commercials I’ve seen. The Timing is perfect, I love the camera work, the background everything just draws you in and keeps you there.
This commercial I feel its made to give people the opportunity to make parodies from it. Just think if people make parodies of something the company will get even more free advertising and promotion. Especially now how fast things will spread online.
What do you think?