As creatives we can be tricked verbally into the saying of you’ll get so much exposure. When you get exposure you’ll get more clients and etc. But to be honest this trick never works in most situations. Then which will lead us to being in situations that end up being negative for both parties involved.
What I want to say is do not involve yourself in situations that you feel as if you are going to be taken advantage of. The value of your skill and work does not mean you should accept pennies for payment or nothing at all. You have to remember you create your own value of your work.
If you feel as if “I have to take whatever I can get” then you will get whatever you can whether its little low paying jobs here and there. Especially if you are working as a freelancer you are running a business. You want to focus on should I accept projects and if I do accept this project is it going to be worth my time.
Exposure is a double edge sword at times. You’d be damn if you do damned if you don’t. With situations that people want to pay you in exposure think of it in regards to would it be a good use of my time. Remember you cannot eat with exposure nor pay your bills.