I recently found out about the book from Jonah Berger and I am so excited to read it. While I was on youtube and searching google for books that Nipsey Hussle has read he mentioned Contagious why things catch on by Jonah Berger.
Me being the type of person who enjoys reading I ordered the book right away. Because I like to read books that will provide value to me. Also I will most likely learn something new from reading the book that I had no idea about.