Bride and Co

For this project I was contacted to do a custom hand drawn logo.
The logo will be used in various applications.
Goals: Creation of a hand lettered logo to be used in various applications
Solution: Focused on how the orientation of letters are interacting with each other. Also choosing the most consistent throughout each letter and that would maintain legibility.
Bride&co IMG_3267 IMG_3270 IMG_3271
stationary_mockup